We provide a wide range of marketing services
Docarto Web offers a comprehensive range of services to help your business grow. We help you to overcome the challenges and solve issues related to optimizing your impact online. We have a team of digital marketers who are professionals to help you with online marketing A to Z. From SEO to SMO, PPC, ORM, content marketing and more, we work in every area of online marketing and create a perfect combination of these tactics to provide your company with a result-oriented digital strategy.
Marketing has always been about connecting with your audience, your probable customers who eventually lead your business to increase sales. The internet has seen a considerable rise in its usage and with that, it has seen a notable change in the way people shop and buy. As a result, it has become really important for marketers to meet and connect with their audience in the place they are spending most of their time – The Digital World.
Digital marketing is a really effective way in modern times to attract, engage, and find customers online. To be a competitive business owner, the best way to go about is to embrace the important aspects of digital marketing.
Docarto Web offers a comprehensive range of services to help your business grow. We help you to overcome the challenges and solve issues related to optimizing your impact online. Our team of professionals at Docarto Web helps you with the A to Z of online marketing. From SEO to SMO, PPC, ORM, content marketing, and more, we work in every area of online marketing and create a perfect combination of these tactics to provide your company with a result-oriented digital strategy. Creating valuable content is one of the keys to getting found on the Internet. Good content from researched keywords increases the amount of traffic from search engines and builds your audience.
Our writers develop a content plan including keywords and share it with clients for their approval. Because we believe in staying on top of what’s trending so we also regularly modify the content or our posting schedule to maximize traffic — all while staying in touch with clients. We’re quick and adept and also produce last-minute pieces when there is big news you need to get out now.
If you want to be at the top in your business in the coming years you should have a clear understanding of how to go about with your marketing so that when your customers think about purchasing the goods and services that you have to offer, your business comes first to their minds. For this, at first, you have been aware of the different ways in which digital marketing is done and also of the terms related to digital marketing such as SEO, SMO, SEM, PPC, ORM, and Content Marketing and we are more than happy to help you have an idea of the same in simplest possible language so that we together can build up the successful foundations of your business in the digital platform.
SEO or search engine optimization is the process of growing the quantity and quality of your website traffic to increasing the availability and visibility of your website to the users of a web search engine. In simple terms when your probable customers type their requirements into the Google search box, Google brings to them a long list of web pages based on the keywords and entered or the content requirements. If your website has the same keywords and contents, a fruitful SEO will display the link to your webpage at the top of the search list. This will increase the number of people visiting your website and is an extremely important tool in enhancing the scale of your business.
We at Docarto Web take care of all the data, content, keywords, and links that help to increase awareness and visibility and attract consumers to your website to help your business grow.
SEM or Search Engine Marketing is the process of getting more visibility in the search engines. This is done through SEO by paid advertising and buying advertising space in the search engines. It is considered to be the most important source of Internet traffic because it is targeted and specific for certain keywords and audiences and it gives you high-quality lead in your sales. This gives us the data of the traffic and search intent that the consumers look for, online and you pay money to come up under the various search terms associated with your products and services.
Social media optimization (SMO) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand, or event. SMO is similar to search engine optimization, in that the goal is to generate web traffic and increase awareness for a website. In general, social media optimization refers to optimizing a website and its content to encourage more users to use and share links to the website across social media and networking sites. As a business trying to gain customers online today, you can’t do it without addressing the critical intersection of online visibility and customer interaction. That’s what SMO is designed to do. In the SMO world, content is king. Content needs to be targeted based on proper research and include proper data throughout the page and we at Docarto Web have our group of professionals always ready to design and write your content to help you attract more audience and customers and give you good leads, especially in the initial days of your business.
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked. Websites that utilize PPC ads will display an advertisement when a keyword query matches an advertiser’s keyword list that has been added in different ad groups, or when a content site displays relevant content. Such advertisements are called sponsored links or sponsored ads, and appear adjacent to, above, or beneath organic results on search engine results pages, or anywhere a web developer chooses on a content site.
PPC is all about relevance and we at Docarto Web search, research, and brings up relevant ads to help your business grow by making it available frequently to your customers through ads and the like.
Online reputation management (ORM) is about monitoring and improving how your business is viewed online. It means looking and analyzing what a potential customer, reporter, or partner will discover about your brand, your people, or your product/service when they perform a Google search.
A negative online presence, or having no presence at all, can severely impact the success of your company (or you as an individual). Whether you’re closing a business deal, developing a business partnership, or talking to reporters, your online reputation counts.
We at Docarto Web analyze your online presence to make sure that it works in your favor and we set up monitors to alert you of the potential problems that may come up online.
Content marketing attracts prospects and transforms prospects into customers by creating and sharing valuable free content. Content marketing helps companies create sustainable brand loyalty, provides valuable information to consumers, and creates a willingness to purchase products from the company in the future. Content marketing relies on anticipating and meeting an existing customer need for information, as opposed to creating demand for a new need. Billions of people use social media every day and your right presence in the right place can do wonders for your business if you have the right content targeting the right kind of audience. Docarto Web and it’s a group of professional content makers and marketers create content that helps you by attracting attention and generating leads, expanding your customer base, generating or increase online sales and increase brand awareness or credibility to engage an online community of users in your business who have the potential to become your prolly customers in future.